Digital Marketing Officer

About the role

Digita Global Marketing Ltd. (DGM), a full-service communications, creative and advertising agency based in Kingston, Jamaica, is recruiting a Digital Marketing Officer. The role suits an experienced high performer who places excellence as a baseline and works diligently, creatively and dynamically to support the agency's regional and global expansion.

Key responsibilities

• Daily: update customer and department channels with project status and client summaries by 8:45 AM, complete tasks by 5:00 PM, respond to messages within 30 minutes, attend external meetings and huddles, manage social media community and brand image, plan and run advertising campaigns across social media, Google and other digital channels, and track and report on client scopes
• Weekly: analyse KPIs such as engagement, page and follower growth, generate weekly reports, hold Customer Success calls, and plan and run email marketing campaigns while monitoring performance
• Monthly: create and publish social content, build the content calendar by the 5th of each month, submit monthly performance and ad spend reports by the 10th and 5th respectively, and stay up to date on digital trends

Required profile

• Bachelor's degree in Digital Marketing, Marketing or a related field
• Digital Marketing certificate
• At least 2 years of experience in digital marketing and customer relations within the industry

Required skills

• Solid knowledge of website and marketing analytics tools
• Experience with email marketing software and ad platforms such as Google Ads and Facebook Business Suite