Lead Group Marketing Officer

About the role

A reputable financial company, a leader in its market segment, is hiring a Lead Group Marketing Officer in Kingston for a full-time role. The postholder develops, implements and oversees the marketing strategy for the company and its subsidiaries, giving strategic direction to all marketing activities so they align with each subsidiary's objectives, brand identity and business goals.

Key responsibilities

• Supervise and oversee all marketing activities, including the day-to-day work of the Marketing Department.
• Develop and implement marketing strategies for the company and its subsidiaries, aligned with their objectives, target markets and business strategies.
• Coordinate marketing campaigns with sales and business development to support customer acquisition, retention and revenue growth.
• Manage and monitor the marketing budget, keeping expenditure planned and controlled.
• Create and oversee marketing materials such as digital content, presentations, advertisements, brochures and social media content, working with graphic designers, advertising agencies and media partners.
• Plan and run promotional campaigns, events and advertising initiatives to raise brand awareness.
• Develop Corporate Social Responsibility (CSR) initiatives and support the launch of new products and services.
• Maintain internal marketing communications and build the company's social media and digital marketing presence.
• Prepare monthly, quarterly and annual reports for management.

Required profile

• Bachelor's degree in Marketing, Business Administration, Communications or a related field from an accredited institution.
• At least three years of marketing experience; supervisory or management experience preferred.
• Knowledge of microfinance, financial services, lending or related sectors is an asset.

Required skills

• Strong knowledge of marketing principles, brand management, market research, advertising, promotions and digital marketing.
• Data analysis and reporting skills, with the ability to monitor marketing performance.
• Understanding of social media platforms, digital marketing tools and content development.
• Leadership and team-management skills, and the ability to build strategic partnerships.

Candidates apply by submitting a résumé and cover letter by Friday, November 6, 2026; only shortlisted applicants will be contacted.